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Professional answers to everyday questions within the hair and beauty industry.

Breakout for summer 2021

Seize the opportunities of summer with the latest trends and ranges for hair and beauty professionals. Embrace the feel-good factor, inspire clients and celebrate as the summer heats up.

1. Smooth and refreshing tropical waxing
2. Glowing tans powered with skin nurturing formulas
3. Beachy waves and boho hair
4. Vibrant pedicures and supple skin
5. High impact, low maintenance beauty from day to night

1. Smooth and refreshing tropical waxing

Why is this trending?

As we start to head outdoors it’s time to create that much needed holiday mood as clients look to complete their summer looks with the smoothest of skin. Capture imaginations with evocative scents that carry clients to their favourite faraway place.

What’s the best way to offer this to my clients?

HIVE’®s exotic coconut and lime range soothes the senses and is available in both hard wax pellets and gelée wax tubs for your preferred method. Supported by the pre-wax cleansing spray and rich after-wax lotion, they offer clients a taste of indulgence and help them feel their best.

2. Glowing tans powered with skin nurturing formulassttropez-summer-2021-ashley-graham

Why is this trending?

The science behind skincare has become more accessible over recent years and, as a result, clients are more knowledgeable and conscious about the ingredients they are applying to their skin. Beauty fans are looking for dual purpose heroes that combine immediate results and longer-term benefits.

What’s the best way to offer this to my clients?

The St.Tropez selection of self tans is sure to boost your retail offering. Featuring limited edition packaging in collaboration with St.Tropez’s new brand ambassador, celebrity model Ashley Graham, the whipped crème mousse multitasks to deliver a golden glow with triple action skin caring ingredients. It is powered with 100% natural tanning actives, enriched with hydrating hyaluronic acid and the beneficial antioxidants rosehip oil and vitamin E.

Introduce St.Tropez purity vitamin mist, the next generation vegan formula with 95% naturally derived ingredients. Tropically scented and clear for instant, rinse-free results, the purity mist promotes the benefits of summer sun without harmful UV rays by helping to stimulate vitamin D production with Sunshine Complex™. You can become fully accredited in this treatment at your own pace, anywhere and at any time with The Academy online learning.

3. Beachy waves and boho hair

Why is this trending?

It is the season to relax and unwind and casual holiday-inspired hair styles are always a popular way for clients to channel the feeling. This year it’s bigger than ever before as many clients are looking for low maintenance ways to manage their hair between appointments.

What’s the best way to offer this to my clients?

A transformation in a bottle, stylists can master the surf look in the salon and boost retail sales with the Fudge salt spray. Create authentic beachside texture with giant sea kelp, red algae and ocean salt minerals scrunched in damp or dry hair for waves and body. It even boasts UVisiShield protection to help strengthen and protect from damage and dryness.

4. Vibrant pedicures and supple skinsummer-2021-pedicure-trends-nail-technicians

Why is this trending?

It’s sandal season and many clients are looking for some extra nurturing after the cold blast of winter.

What’s the best way to offer this to my clients?

Nail technicians can always rely on the OPI® ProSpa range to keep loyal clients feeling pampered and valued. From cuticle oil to sugar scrubs and smoothing balms, OPI cater to every need.

Inspire clients with beautiful new shades from the OPI Hollywood collection. Combining timeless movie star glamour with on-trend modern twists, the red carpet-ready colours transport us to the land of palm trees – and always with fun, memorable shade names to keep clients in that holiday mood. Available in GelColor, Infinite Shine and Lacquer formulas.

5. High impact, low maintenance beauty from day to nightsummer-2021-eyelash-extensions

Why is this trending?

No more spending time at home, the cultural reset is here. It is a great time to meet this demand with low maintenance treatments that give definition to your client’s facial features. As both the sun and social calendars heat up, clients can stay cool and smudge free.

What’s the best way to offer this to my clients?

Combine eyebrow waxing and tinting to introduce the look with the complete Mybrows kit with heater. It includes everything you need to contour, frame and deliver personalised results for every client.

Also from My Beautiful Eyes, a range of Mylash extension treatments which will allow you to offer the perfect eyelash solution for all of your clients. Mylash express delivers up to 2 weeks of semi-permanent lashes in just 30 minutes for your busiest of clients. Alternatively, Mylash professional customises eyelash widths, lengths and curls via a 2-hour lash on lash technique that lasts up to 3 months.

Discover more about our accredited online training courses at Ellisons The Academy to learn and qualify in these popular services.

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